Yasuhiro Koma has been an expert in international purchasing and e-commerce. After earning a Bachelor’s degree in Philosophy from Kokugakuin University in Tokyo, he immediately began working for a Japanese trading company. In 2017, he achieved an MBA from the University of the Philippines in Manila. During his time as an MBA student, he also founded an online English school.

 

After finishing his MBA, he began working for a Japanese wholesale company focused on procuring foreign products, localization and marketing the product for the Japanese market. From 2020, he worked for a Canada based international digital marketing company as the head of Japan operations for e-commerce consultancy.

 

With a wealth of experience in buying, marketing and importing; he decided to open his own company. Yasuhiro’s key goal for starting WASABIZ was “to focus on adding value for international clients and building long term relationships with them”. As a company, WASABIZ offers services which covers the entire range of e-commerce, including web design,  logistics strategy,  customer support, marketing research and more.

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In his tenure, Yasuhiro has seen many companies fail to break into the Japanese market, due to regulatory barriers or a lack of local knowledge. Armed with the knowledge of why these companies failed and his team of local experts, he is a recognized specialist in helping companies from foreign markets break into Japan.